Template-Type: ReDIF-Article 1.0 Author-Name: Prabha Ramseook-Munhurrun Title: PERCEIVED SERVICE QUALITY IN RESTAURANT SERVICES: EVIDENCE FROM MAURITIUS Abstract: The purpose of this study is to investigate service quality dimensions in retsuarant services. The study examines the influence of the service dimensions on customer satisfaction and behavioral intentions within the restaurant context in an island economy, Mauritius. Factor analysis was performed to determine dimensions that are likely to influence customers’ restaurant service evaluations. Based on the analyses, three distinct dimensions were identified by the customers, Food Quality-Reliability, Responsiveness-Assurance-Empathy and Tangibles. Multiple regression analyses were then employed to examine the relative importance of the three service dimensions in determining satisfaction judgments and customers’ behavioral intentions. The results support the links between service quality dimensions, satisfaction and behavioral intentions respectively. The findings are expected to help the owners of restaurants in Mauritius to address the gaps and improve satisfaction level of their customers, thereby bringing about repeat business and improving profits Classification-JEL: M31 Keywords: Service Quality, Customer Satisfaction, Behavioral Intentions, Restaurant Journal: International Journal of Management and Marketing Research Pages: 1-14 Volume:5 Issue: 3 Year: 2012 File-URL: http://www.theibfr2.com/RePEc/ibf/ijmmre/ijmmr-v5n3-2012/IJMMR-V5N3-2012-1.pdf File-Format: Application/pdf Handle: RePEc:ibf:ijmmre:v:5:y:2012:i:3:p:1-14 Template-Type: ReDIF-Article 1.0 Author-Name: E. M. Ekanayake Author-Name: Mihalis Halkides Author-Name: John R. Ledgerwood Title: INBOUND INTERNATIONAL TOURISM TO THE UNITED STATES: A PANEL DATA ANALYSIS Abstract: The objective of this paper is to analyze the demand for tourist arrivals to the United States, using the panel cointegration technique. The study attempts to identify and measure the impact of the main determinants of inbound international tourism flows to the United States. The study uses annual data from 1986 to 2011 for tourist arrivals from 50 major countries of tourist origin. The specified model includes several country-specific determinants. The panel unit root tests indicate all the variables are integrated of order one. The panel cointegration tests show that all seven test statistics reject the null hypothesis of no cointegration at the 1% significance level, indicating that the five variables are cointegrated. The results suggest that tourism demand to the United States must be considered as a luxury good and is highly dependent on the evolution of relative prices and cost of travel between origin and destination country. The results also show that tourism demand is elastic with respect to income but inelastic with respect to tourism price, real exchange rate, and travel costs. Classification-JEL: L83, O51 Keywords: Tourism demand, Panel data, Panel cointegration, United States Journal: International Journal of Management and Marketing Research Pages: 15-27 Volume:5 Issue: 3 Year: 2012 File-URL: http://www.theibfr2.com/RePEc/ibf/ijmmre/ijmmr-v5n3-2012/IJMMR-V5N3-2012-2.pdf File-Format: Application/pdf Handle: RePEc:ibf:ijmmre:v:5:y:2012:i:3:p:15-27 Template-Type: ReDIF-Article 1.0 Author-Name: Victor Oladapo Author-Name: Godwin Onyeaso Title: AN EMPIRICAL INVESTIGATION OF THE IMPACT OF LUCK ON SMALL BUSINESS PERFORMANCE: DYNAMIC PANEL DATA EVIDENCE Abstract: Luck is a critical variable in small business strategy. However, there is little empirical evidence about the role of luck. This study responded to calls for empirical research using nonstandard statistical techniques to probe the dynamic trajectory of luck on firm performance. We analyze six-year annual panel data, elicited from eleven small business owner or managers. We use the Generalized Method of Moments, GMM-Systems, econometric technique. The results provide statistically significant empirical evidence suggesting that Luck was a determinant of small business economic performance. In previous research, luck was not found to be a significant determinant of firm performance. However, previous performance was found to be a significant determinant of the current level of small business performance. Classification-JEL: M1, M2 Keywords: Luck, Resource-based View, GMM, AR1, AR2 Journal: International Journal of Management and Marketing Research Pages: 29-41 Volume:5 Issue: 3 Year: 2012 File-URL: http://www.theibfr2.com/RePEc/ibf/ijmmre/ijmmr-v5n3-2012/IJMMR-V5N3-2012-3.pdf File-Format: Application/pdf Handle: RePEc:ibf:ijmmre:v:5:y:2012:i:3:p:29-41 Template-Type: ReDIF-Article 1.0 Author-Name: Abeer A. Mahrous Author-Name: Rania S. Hussein Title: LEVELS OF FACEBOOK USE: EVIDENCE FROM EGYPT Abstract: This study aims to explore the factors which discriminate between the use at different levels of the social media in Egypt. Facebook will be the focused of this research, as a particular application of the social media. The study will divide Facebook users on the basis of three groups of factors, namely, Internet experience, psychographics and satisfaction and will relate these factors to three levels of Facebook use: heavy, moderate and light. A sample of 384 users was drawn from the Facebook users in Egypt. Data were analyzed using Structural Equation modelling; the findings indicate that Internet experience, Internet lifestyle and satisfaction are the significant determinants of one’s level of Facebook use. Classification-JEL: M Keywords: Social Media, Facebook, Segmentation, Level of use, Egypt. Journal: International Journal of Management and Marketing Research Pages: 43-55 Volume:5 Issue: 3 Year: 2012 File-URL: http://www.theibfr2.com/RePEc/ibf/ijmmre/ijmmr-v5n3-2012/IJMMR-V5N3-2012-4.pdf File-Format: Application/pdf Handle: RePEc:ibf:ijmmre:v:5:y:2012:i:3:p:43-55 Template-Type: ReDIF-Article 1.0 Author-Name: Michael Conyette Title: A FRAMEWORK EXPLAINING HOW CONSUMERS PLAN AND BOOK TRAVEL ONLINE Abstract: The dynamics of online searching and purchasing is becoming better known and understood as researchers study various products sold via the Web. Even though there is a prevalence of travel products purchased online, integrated frameworks that identify the various determinants of the decision process and how they interact is still sparse in travel literature. In this study, a Conceptual Framework was developed showing the connection between online searching, planning and booking of leisure travel products and the relationship between these variables is tested using logistic regression. It confirms that consumers plan then book travel and that beliefs and attitudes influence one’s intention to book travel online. Furthermore, beliefs about travel agents affect beliefs and attitudes towards online searching. This study aims to make a contribution by testing for the first time the relevant variables of planning and booking in a proposed Framework. It uses data collected from an online questionnaire completed by 1,198 respondents. We could expect that more travel products will be booked online in the future as online intelligent agents become more user-friendly and powerful, and as portable devices such as smartphones and iPads become more prevalent and versatile. Classification-JEL: M31, O32, D10, D81 Keywords: Decision Process, iPhone, Leisure Travel, Mobile Devices, Online Travel Searching Journal: International Journal of Management and Marketing Research Pages: 57-67 Volume:5 Issue: 3 Year: 2012 File-URL: http://www.theibfr2.com/RePEc/ibf/ijmmre/ijmmr-v5n3-2012/IJMMR-V5N3-2012-5.pdf File-Format: Application/pdf Handle: RePEc:ibf:ijmmre:v:5:y:2012:i:3:p:57-67 Template-Type: ReDIF-Article 1.0 Author-Name: Nagib Salem Bayoud Author-Name: Marie Kavanagh Author-Name: Geoff Slaughter Title: AN EMPIRICAL STUDY OF THE RELATIONSHIP BETWEEN CORPORATE SOCIAL RESPONSIBILITY DISCLOSURE AND ORGANIZATIONAL PERFORMANCE: EVIDENCE FROM LIBYA Abstract: This paper examines the relationship between corporate social responsibility disclosure (CSRD) and organizational performance in terms of financial performance, employee commitment and corporate reputation in Libyan companies through stakeholder’s pressures. The researchers have chosen the Libyan context as one of the world’s developing countries and it has undergone many changes over a short period of time in terms of economic, environmental and social changes. The empirical study was used to collect data relating to CSRD and organizational performance in Libyan companies, it was employed to analyse 110 annual reports of 40 firms that were gathered by using content analysis. This paper reveals that level of CSRD in the annual reports has a positive relationship with organizational performance in terms of financial performance and corporate reputation, while there is not significant relationship between level of CSRD and employee commitment. This paper contributes to the accounting literature by providing evidence from Libya that perceived the level of CSRD in annual reports can have an influence on level of both financial performance and corporate performance by stakeholder’s pressure. Classification-JEL: C33, C83, M14, M41, L2, L11, K21 Keywords: Corporate Social Responsibility (CSR); Corporate Social Responsibility Disclosure (CSRD); Financial Performance; Employee Commitment; Corporate Reputation and Stakeholder Theory Journal: International Journal of Management and Marketing Research Pages: 69-82 Volume:5 Issue: 3 Year: 2012 File-URL: http://www.theibfr2.com/RePEc/ibf/ijmmre/ijmmr-v5n3-2012/IJMMR-V5N3-2012-6.pdf File-Format: Application/pdf Handle: RePEc:ibf:ijmmre:v:5:y:2012:i:3:p:69-82 Template-Type: ReDIF-Article 1.0 Author-Name: Mark Kunze Author-Name: Kim Gower Title: THE INFLUENCE OF SUBORDINATE AFFECT AND SELF-MONITORING ON MULTIPLE DIMENSIONS OF LEADER-MEMBER EXCHANGE Abstract: In this research we investigate possible differential effects of subordinate positive trait affect and negative trait affect upon four dimensions of supervisor-rated leader member exchange: affect, loyalty, contribution, and professional respect. In addition, self-monitoring is tested for its potential moderating effect upon these relationships. Data was collected from 267 subordinate/supervisor dyads in six different organizations. Results revealed that subordinates’ negative trait affect is negatively related to the supervisor-rated dimensions of affect, loyalty, and respect, while subordinate positive affect is positively related to the dimensions of contribution and professional respect. Conversely, the hypothesized moderating effect of self-monitoring upon the relationships received no support, despite existing research to the contrary. We conclude with a discussion of the implications for theory, practice, and future research. Classification-JEL: M12 Keywords: LMX, Affect, Self-Monitoring Journal: International Journal of Management and Marketing Research Pages: 83-100 Volume:5 Issue: 3 Year: 2012 File-URL: http://www.theibfr2.com/RePEc/ibf/ijmmre/ijmmr-v5n3-2012/IJMMR-V5N3-2012-7.pdf File-Format: Application/pdf Handle: RePEc:ibf:ijmmre:v:5:y:2012:i:3:p:83-100 Template-Type: ReDIF-Article 1.0 Author-Name: Solomon A. Keelson Title: A QUANTITATIVE STUDY OF MARKET ORIENTATION AND ORGANIZATIONAL PERFORMANCE OF LISTED COMPANIES: EVIDENCE FROM GHANA Abstract: The study is part of a larger research of market orientation, which was conducted to build on previous research, and particularly examined the association between market orientation and business performance in a larger market context, using a synthesis model approach. Using the survey approach 24 companies out of 37 listed companies participated in the quantitative study; where 72 senior officials were surveyed from August 2011 to September 2011, through a five-likert scale questions. In this preliminary analysis, correlation analysis was used to measure the association between antecedents of market orientation and components of market orientation; as well as the link between market orientation components and business performance of firms. The findings indicated that top management factors on the average had statistical significant relationship with market orientation; organizational factors related highly with market orientation; and external factors also had statistical significant relationship with market orientation. Similarly, the four components of market orientation were found to have statistical significance correlation with both economic and non-economic performance of business. Thus, the results implied that the overall performance of listed companies in Ghana is linked to market orientation. Classification-JEL: Keywords: Journal: International Journal of Management and Marketing Research Pages: 110-114 Volume:5 Issue: 3 Year: 2012 File-URL: http://www.theibfr2.com/RePEc/ibf/ijmmre/ijmmr-v5n3-2012/IJMMR-V5N3-2012-8.pdf File-Format: Application/pdf Handle: RePEc:ibf:ijmmre:v:5:y:2012:i:3:p:110-114